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product design for fishing grip
fishing grip
fishing grip
internal drawing fishing grip
prototype making fishing grip
user scene fishing grip
fishing grip

Smart Fishing Grip


for Halasz

We designed a smart fishing grip that can measure and digitize fish's weight and length.

Usually, the fishing grip is used only to pick up caught fish from the water, but various products started to emerge with the weighing function recently. This Smart Fishing Grip is designed to measure the weight and length of simultaneously. It is a combination of a digital element that weighs and a mechanical method to measure the length.



Planning | Product design | Technical design | Electric circuit design

Director | Seomin Lee

Product designer | Sungwon Yang

Technical designer | Gwongak Lee

final photoshoot fishing grip
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