Cosmetic Product Design
It is a product design of cosmetics based on caviar. Sturgeon remains the same 170 million years ago, is called a living fossil. The concept of the beauty product was decided based on the image of a sturgeon that remains unchanged for so long and eternal. A sturgeon's scute is a scale that only other fish and other sturgeon have. The unique triangular pyramid shape rising up and the pattern divided into small verticals are designed to be more modern and symbolic. This means the eternity of the sturgeon, and it also metaphorizes the eternity of beauty.
It packs cream and ampoules along with the white wooden box and delivers them to consumers in a sincere and luxurious manner. The difference in the roughness of gold seen when you open the wooden box emphasizes the weight, luxury, and gloss of gold. The ampoule has a refillable structure and is pressed like a pen so that it can be used conveniently with one hand.
A consideration of eternal beauty
for Cosmetic Brand
Scute, a scale unique to sturgeon.
Planning | Product design
Director | Seomin Lee
Product designer | Seona Yeom, Seungkyu Gim